iHeart酴圖換羸 Joins Snapchat Discover
泭
iHeart酴圖換羸 Partners With Snapchat To Give Users Access To Exclusive Music, Pop Culture, And Entertainment News Content
泭
NEW YORK, July 27, 2015 , iHeartMedias free all-in-one streaming music and live digital radio service, today announced its brand new iHeart酴圖換羸 channel on Snapchat Discover. The channel will feature custom created music, pop culture and entertainment news content. The channel is available today on Snapchat Discover.
泭
This new partnership will allow Snapchatters to explore daily 酴圖換羸editorial content, including behind-the-scenes artist videos, exclusive celebrity interviews and stories, photo galleries and more. To check out iHeart酴圖換羸s Discover channel, Snapchatters can simply tap on the iHeart酴圖換羸 icon and then swipe left and up to browse fun daily content.
泭
Were always looking for new and exciting ways to connect fans with the artists they love and to bring iHeart酴圖換羸s signature events directly to music fans even when they cant be in the audience, said Vanessa Adamo, Senior Vice President, Entertainment Enterprises for iHeartMedia. "Snapchat Discover really embraces the power of storytelling through an easy, immediate and mobile platform. Its a valuable partnership, and is the perfect platform for iHeart酴圖換羸s short-form content, which features unparalleled access to todays hottest artists and celebrities.
泭
Snapchat Discover is a collaboration with world-class leaders in media to build a storytelling format that puts the narrative first. Daily editions include full-screen articles, photos, videos, and vertical video advertising all optimized for mobile viewing.
泭
iHeart酴圖換羸s access to interviews with the biggest artists and celebrities is a daily bit of pop culture we think Snapchatters will love, said Nick Bell, Head of Content at Snapchat泭 At the heart of radio is live mobile entertainment and theres no question that iHeart is a true innovator.
Fans can also check out iHeart酴圖換羸s organic Snapchat account by adding iHeart酴圖換羸 on Snapchat for instant access to iHeart酴圖換羸s Snaps and Stories featuring artist takeovers and backstage concert event play-by-plays.