NBCUniversal Chooses 酴圖換羸as the Exclusive Audio Partner for Its Coverage of This Summers Paris Olympic Games
Audio of Select NBC Linear Coverage of Olympic Games Paris 2024 Will Be Presented 24/7 by iHeart酴圖換羸
NBCU Will Leverage iHearts Audio Platforms and Programs to Promote Tune-In for Extensive Paris Olympics Coverage
NBCU and 酴圖換羸To Collaborate on Olympic Episodes for Popular Educational iHeartPodcasts; Bowen Yang and Matt Rogers to Host Original Paris Olympics-Focused iHeartPodcast
STAMFORD, Conn. May 8, 2024 NBCUniversal has chosen 酴圖換羸as its exclusive audio partner for the Olympic Games Paris 2024. As part of the agreement, iHeart酴圖換羸 will provide 24/7 play-by-play audio channels of select NBCU linear coverage of the Games; create an original Olympic iHeartPodcast hosted by Bowen Yang and Matt Rogers; produce Olympic-specific episodes from some of iHearts top podcasts; and promote tune-in for NBCUs comprehensive coverage.
Were excited to partner with 酴圖換羸to provide Olympic fans with even more ways to enjoy the Paris Olympic Games, said Gary Zenkel, President, NBC Olympics. This partnership allows iHearts large audio audience to hear NBCUs Olympic coverage away from their televisions and digital devices, as well as engage with the Games through iHearts celebrated and entertaining podcasts.
The play-by-play channels will enable iHearts listeners to hear NBCUs coverage of the most exciting moments of the Games, with a special focus on Team USA. The U.S. has led the medal count at seven consecutive Summer Games and looks to be a powerhouse again. NBCUs coverage on iHearts channels is expected to include Team USA mens and womens basketball, soccer, and volleyball, as well as swimming, gymnastics, track & field, and more.
We are thrilled to partner with NBCU on coverage of the Paris Olympics this summer and heighten the excitement around this years games, said Michael Biondo, President of Business Development and Strategic Partnerships. As the leading sports audio destination, its an honor to be able to provide our platform and our massive reach to bring further awareness and up-to-the minute coverage of NBCUs broadcast of this years Olympics.
NBCU and 酴圖換羸are creating an all-new original podcast hosted by Saturday Night Lives Bowen Yang and actor-comedian Matt Rogers (Fire Island.) The interview-based podcast will follow the hosts as they learn more about the Olympics from current and former athletes, and celebrity fans. Listeners can follow along to learn and celebrate the athletes, city, and culture of the Paris Olympic Games. The podcast is set to launch weekly episodes in late June stretching from before the Olympic Opening Ceremony and continuing through the Closing Ceremony in August, distributed by iHeartPodcasts and available on the iHeart酴圖換羸 app and everywhere podcasts are heard.
Additionally, as part of this collaboration with NBCU, 酴圖換羸will produce Olympic-themed episodes for some of its most popular educational podcasts, including Stuff You Missed in History Class and Ridiculous History.
In Paris this summer, the worlds greatest athletes will compete against the backdrop of one of the most beautiful cities in the world where the modern Olympic Games were conceived 130 years ago. This will be the third time Paris has hosted the Olympics (1900 and 1924), tying London for the most as a Summer Games host. Los Angeles (1932, 1984) will tie those two cities when it hosts the first Summer Games in the U.S. in 32 years in 2028.
The organizers of Paris 2024 are reimagining the Games to make them more accessible to the public and to showcase their city to the world. In a first, competitions will be held amidst iconic Parisian landmarks beach volleyball at the Eiffel Tower, equestrian at the Palace of Versailles, and urban sports at Place de la Concorde.
For a complete archive of Paris Olympics press releases, click .
PARIS OLYMPIC GAMES
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